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The complete fundraising handbook

Botting, Nina2012
Books, Manuscripts
This volume gives a thorough overview of the strategies, skills and techniques needed by those who raise money for charity. It contains case studies of successful fundraising, and contains new material on direct marketing.
Edition:
6th ed. / Nina Botting Herbst and Michael Norton ; contributors, Anna Adams ... [et al.].
Imprint:
London : Directory of Social Change, 2012.
Collation:
xxii, 472 p. : ill. ; 25 cm.
Notes:
Previous ed.: 2007.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781906294571 (pbk)
Dewey class:
361.70681
Local class:
Finance
Language:
English
Subject:
BRN:
792251
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